The Cote d’Azur is world-famed for its beaches of beautiful sand, beautiful vistas and beautiful bodies. Four million tourists ascend on the French Riviera each year, the majority of them arriving during the summer months. To ensure that the beaches are in ship-shape order and live up to their reputation, the region has been preparing what is arguably its biggest selling point, for the imminent onslaught of tourists.

Over the past few months a series of cleanup measures have been in operation along the beaches of the Promendade des Anglais. The measures have included the arrival of 10,000 cubic metres of pebbles that has been spread across the beaches of Nice, including Coco, Lido, Magnan, Carras and Poincare beaches.

Determined to eliminate the amount of jellyfish accompanying swimmers off the Cote d’Azur shoreline, the installation of an extensive netting system has been in operation along the beaches of Mace, Roubine and Gazagnaire.

In Cannes, which alongside Nice and St. Tropez, could be considered as being the apex of the glamour the region is globally renowned for, has recently undergone a 650,000 Euro maintenance of the area’s luxurious beaches.  In addition to ensuring the beaches of Cannes retain their global notoriety for excellence, additional palm trees have been planted in Cannes, providing tourists with a greater amount of shade from the powerful rays of the sun the Cote d’Azur adheres to during the summer months.

In St. Tropez itself several of the town’s coastal car parks have been renovated and now include ramps allowing a greater ease of access for visitors in wheelchairs. There will also be a greater emphasis on eco-consciousness in St. Tropez this summer with a raise awareness campaign inaugurated in the town, reminding people that far from being dirty, seaweed is a necessary component of the ocean to help preserve its marine life.

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