Posted May 24, 2012 in News
Tailoring for the cultured set
Atelier is a master class in style, subtlety and exceptional elegance
High above the French town of Hyères you’ll find the modernist Villa Noailles. Built in the 1920s, the architectural jewel features a stunning cubist garden designed by Gabriel Guévrékian. It is here, in the graphic and welcoming grounds where we begin Atelier’s summer journey. Imagine a late June cocktail with Pablo Picasso, Jean Cocteau, Marc Allegret and other notable early 20th century figures. Art, literature and the finer things of life are being discussed over cool drinks and impeccable clothes. For spring, Atelier channels the nonchalant perfection of these men and their masterful style. Colors, like dusty plums and faded blues pull from the sun-bleached hues of the Mediterranean. Silhouettes are loser, slightly voluminous, but still completely tailored. From cotton cashmere crewnecks to raw-edged unlined jackets to silk linen suits and a supple leather blouson, the handcrafted line-up is as luxurious as it is relaxed.