Posted November 26, 2010 in Events
Façonnable partners with GQ and the James Beard Foundation to celebrate the launch on Faconnable's first online boutique.
The sartorially savvy and culinary inclined came together at the Four Seasons Restaurant in New York City to celebrate one of America’s premiere culinary foundations and inaugurate Façonnable’s first online boutique.
More than 300 guests attended the event that raised money for the James Beard Foundation, which provides scholarships to aspiring food professionals and celebrates America’s diverse culinary heritage.
Guests sampled an exclusive menu of fine French fair created by some the world’s most prolific chefs, including Alain Ducasse, François Payard, Guy Savoy and Jean-Georges Vongerichten and then savor it with a selection of French vintages.
Following dinner, guests were able to bid on one-in-a-lifetime food, wine and travel experience. Proceeds went toward the culinary foundation.
Before the evening wrapped up and the last drop of champagne was consumed, guests received a special VIP Façonnable card to use on the newly launched online men’s store. Like its brick-and-mortar sibling, Faconnable.com provides the contemporary man with timeless French style. Cheers!