Posted April 4, 2013 in News
Façonnable celebrates its first boutique in the seattle region in haute style
The new Façonnable boutique in Bellevue, Washington, opened with style, a French Riviera ambiance, and a charitable twist.
A high-profile crowd, plenty of media buzz and a philanthropic cause highlighted the glitzy event that marked Façonnable’s first northwest boutique, making us particularly proud to be part of Seattle’s rich and diverse retail scene, also home to Nordstrom, one of the most the storied department stores in the world.
To kick-off the event, our global CEO, Moustapha El-Solh, teamed up with Lisa Goodman and Gaylene Vaden of one of the city’s most prominent charities, the Bellevue Youth Theatre Foundation.
Selected guests, including legendary retailer Blake Nordstrom, and many of Nordstrom’s outstanding management and buying teams mingled leisurely during the event. Clicking champagne flutes and nibbling at tasty appetizers our guests browsed through the racks brimming with dapper, elegant sportswear clothes with our typical French Riviera twist – textured linens, colorful hues, peachy scarves, checks and stripes.
Façonnable also cast a ray of Mediterranean sunshine over rainy Seattle and into the TV studios of New Day Northwest that broadcasted a group of models sporting a handful of our signature pieces – the exclusive Lahssan Trench coat featuring the brand’s signature stripes, double breasted navy blazers over pink trousers, floral Bermuda shorts with cardigans and an anorak tossed over a red sweater and jeans.
For four days, from March 20 to 24, a percent of sales registered in the boutique were donated to the award-winning Bellevue Youth Theatre Foundation, an inclusive, no cost program, which targets youth ages 8-18, including disabled and at risk youth.
The new-generation store, located across Lake Washington, measures 3500 square-foot shop and boasts sand colored wood and flashes of sea blue stripes that channel the brand’s Southern French roots.
It’s housed inside the Bellevue Collection, a vibrant and upscale shopping center for affluent and confident consumers with a penchant for design and quality. Owned by Kemper Development, the Bellevue Collection epitomizes the culture and spirit of the region’s rich northwest with 250 top class retailers, department stores, the Hyatt Regency Bellevue hotel, a flurry of cool dining choices and a buzzing nightlife.